What We Do
Let’s break it down 👇
Paid social is all about engaging with a specific audience. With a variety of different platforms to choose from, we help you plan and strategise the best way forward so you can reach your target audience.
It’s the content and creatives that make audiences acknowledge brands. From fully immersive mobile experiences to video led creatives, we use formats differently across the consumer funnel to achieve your goals and KPIs.
At Click Tap Media we combine insights, expertise, creativity and content to deliver the best strategy for your brand to cut through the noise.
Paid Social
Search overall has a unique difference to any other online channel. When consumers search, they have an extremely high intent of buying your service or product. To capture those potential buyers and convert them into business, we will help you understand their online journey and behaviour, plan and create campaigns accordingly. The objective is to achieve your business goals regardless of what they are: sales, leads, and more.
Being all about performance, we have the best PPC team in the market, some of them former Google employees, with hands-on experience with nearly thousands of accounts across all industries and verticals. And all transparent. We will simply manage your budget and account on your behalf, and work collaboratively to define a strategy, iterate it and optimise for a Return-On-Ad-Spend.
PPC
Programmatic
Programmatic offers advertisers a truly market leading ability to engage at scale with new audiences. Through a mix of ad formats and premium programmatic networks, we can reach your desired audience.
Multiple formats such as high impact display, Trueview, Native, or In-app are not only cost effective- but will help maintain an optimal coverage and frequency.
Using our own in-house DSP and our relationships with some of the biggest publishers, we deliver unmatched end to end management, allowing our clients to experience highly targeted,and highly effective, programmatic campaigns.
DISPLAY/VIDEO/AUDIO
We help you get beautifully crafted content from a variety of creative individuals to be used against your organic and paid strategies across all social networks.
We don't just look at the number of followers, but the quality of those followers, how closely they interact with posts, how successful they have been working with other brands & whether the audience is right for you and your brand.
We put the time in finding Influencers that work & align with your brand to ensure we get great responses from their following, which, in turn,increases engagement rate for your brand and its content.
Influencers
What is SEO?...Everything that determines a good user experience. It’s a proven long-term strategy which delivers measurable business results.
Our SEO team builds strategies across four main pillars, focusing on technical SEO, content production, external and internal backlinks whilst being fully-integrated with your wider marketing plans to ensure consistency.
We begin with thorough research of your competition and an analysis of your website to deliver a plan of action that extends across a 12-month period. Our customised reports focus on the KPIs that matter most for your business, benchmarked against your historic performance to ensure brand relevancy.
SEO
Programmatic
A new way of buying digital OOH which enables greater flexibility and campaign optimisations. Programmatic DOOH allows us to buy, monitor and modify OOH ads in real time.
We can now target niche audiences with an understanding of their behaviour across locations throughout the day which is then indexed against OOH inventory. This allows us to target the most relevant hours and frames for the audiences you’re wanting to reach.
There’s also the added benefit of greater creative flexibility and dynamic optimisations that can be served across a variety of different formats including digital billboards, elevators, digital taxis, smart mirrors, and many more.
DIGITAL Out of Home
CTV advertising allows clients to reach audiences whilst streaming content on the ‘big screen’ or through an OTT device.
Connected TV includes streaming devices such as Apple TV, Fire TV, Smart TVs, Gaming consoles and set top boxes.
Connected TV benefits from high completion rates due to non-skippable formats. It also allows for precise targeting using addressable, demographic and behavioural targeting to build customer profiles.
Due to its similarities with other digital channels on how data is captured and measured, CTV can complement your retargeting strategies for highly targeted campaigns.
